Affiliate links are a great way for websites like FilterDiscounts.com
to earn income by recommending deals, products, and services. But many new
bloggers or deal site owners feel nervous about telling readers they use
affiliate links.
Here’s the truth: transparency builds trust. And when
your audience trusts you, they’ll support you, not avoid your links.
In this blog post, we’ll explain the right way to talk about
affiliate links so your readers stay informed, comfortable, and confident in
clicking.
1. Be Honest — Not Pushy
Let your readers know that you use affiliate links. There’s
no need to hide it or use tricky language. Being upfront shows that you respect
their time and intelligence.
You can say something simple like:
“Some of the links on this page are affiliate links. That
means if you click and make a purchase, we may earn a small commission at no
extra cost to you.”
This kind of honesty builds trust, and trust is the
foundation of every good affiliate business.
Tip: Place a short disclosure at the beginning of
blog posts or near affiliate buttons.
2. Explain the Value You Offer
People are more open to affiliate links when they understand
that your content helps them. You're not just trying to earn money — you’re
saving them time, sharing useful insights, and finding deals they might have
missed.
Make it clear that your recommendations are based on value
and usefulness, not just profit.
Example to use:
“We only recommend deals we truly believe offer great value.
Our goal is to help you shop smarter — and affiliate links support the work we
do.”
3. Keep Language Simple and Friendly
Avoid using complicated terms like “monetization,” “referral
revenue,” or “commission-based tracking” when explaining affiliate links. Speak
in clear, everyday language that everyone can understand.
Keep it light, friendly, and down-to-earth — just like
talking to a friend.
Example:
“Think of it as a small thank-you from the company when you
shop through our links — and it helps keep FilterDiscounts running.”
4. Use Disclosures in the Right Places
Don’t just hide your affiliate disclosure in a privacy
policy or footer. Place it where people can see it — like:
- At
the top of blog posts
- In
product review sections
- Next
to special coupon deals
- On
your “About” or “How We Make Money” page
This helps avoid confusion and makes sure everything stays
clear and honest.
Best practice: If you use multiple affiliate links in
one post, add a quick note at the top of the page.
5. Show That You Care About the Reader First
Always make your content reader-focused, not
link-focused. That means:
- Recommending
only quality products
- Sharing
real pros and cons
- Avoiding
spammy “Buy Now!” messaging
- Writing
helpful guides and comparisons
When people see that your content is genuinely useful — and
not just written to make a sale — they’ll naturally feel more comfortable
clicking affiliate links.
Tip: Put value first, and earnings will follow.
Final Thoughts
Affiliate links aren’t something to be shy about — they’re
part of how honest websites like FilterDiscounts.com stay alive while
helping readers save money. But how you present them makes all the difference.
By being clear, honest, and focused on delivering value, you
build a relationship based on trust. And in the world of affiliate marketing,
trust is the most powerful link of all.
So don’t be afraid to explain affiliate links. Just do it
the right way — with respect, honesty, and care for your readers.
